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Documentation Index

Fetch the complete documentation index at: https://docs.adloft.ai/llms.txt

Use this file to discover all available pages before exploring further.

The Creatives view (/dashboard/winners-hub/creatives) ranks your individual ad creatives by real outcomes. Use it to find scroll-stoppers worth scaling, spot burning budget, and relaunch winners into new campaigns.

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The creative grid

Each creative is shown as a card with:
  • The ad media (image or video).
  • An action bucket pill (when goals are set) and a confidence chip.
  • The headline and primary text.
  • The hero metric (ROAS or CPA), spend, results/sales, and CTR.
  • A short “why” line explaining the bucket.
  • Open details, an Add (to draft) button, and a menu with View campaign, Open page, and Proven context.
Use Load more ads to page through results.

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Action buckets

When the brand has goals, every creative is assigned a bucket:
BucketMeaning
Scale ThesePerforming at or above goal with enough confidence — double down.
Burning BudgetSpending meaningfully but well below goal — consider pausing.
FixableStrong click-through but weak conversion — worth iterating.
Needs More DataNot enough spend, conversions, or results yet to judge.
Use the segment buttons at the top (All / Scale / Burning / Fixable / More data) to filter to a single bucket. Without goals, the grid ranks by raw performance instead.

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Sorting and filters

Open Advanced to control the grid:
  • Sort by — Smart ranking, Needs attention, Highest spend, Best ROAS, Highest CTR, Most results.
  • Minimum spend — hide low-spend ads (default $50).
  • Spend presets — All spend, 50+,50+, 100+, $250+.

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Creative detail drawer

Click Open details to open a side panel with:
  • The full creative, its bucket, confidence, and “why” explanation.
  • Four metric cards (hero metric, spend, results/sales, CTR).
  • A spend and performance trend chart.
  • Ad context (campaign, ad set, CTA, status) and landing page stats.
  • Action buttons: View campaign, Open page, Add to Draft, and Proven context.

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Relaunch a winner

Click Add (or Add to Draft in the drawer) to seed the campaign builder with this creative. AdLoft creates a draft with the winner as the control ad so you can launch it into a fresh campaign.