A campaign draft is the editable starting point for a launch. AdLoft can create a draft from several sources, so you rarely start from a blank page.Documentation Index
Fetch the complete documentation index at: https://docs.adloft.ai/llms.txt
Use this file to discover all available pages before exploring further.
Start a new campaign
From the Campaigns hub, click New campaign (/dashboard/campaigns/new). Choose a brand, then pick how to start:
- Start blank — an empty campaign in the builder.
- From winners — when you’ve added winning ads to your draft from Winners Hub.
Source modes
AdLoft tracks how each draft started:| Source | How it starts |
|---|---|
| Blank | Start blank. |
| Winner seed | Seeded from one or more winners in the same brand. |
| Proven combo seed | Seeded from a Proven Winners combination. |
| Same-org adaptation | Seeded from winners in a different brand in the same organization. |
| Template | Created from a saved campaign template. |
| Duplicate | Duplicated from another draft. |
| Synced campaign clone | Cloned from a campaign already synced from Meta. |
| AI Builder | Generated by the AI Campaign Builder. |
Cross-brand adaptation is only valid within the same organization. You can’t adapt a campaign across organizations.
Seeding from winners
When you click Add to Draft on a creative in Winners Hub or Proven Winners, AdLoft adds that ad as a seed and sends you to the new-campaign launcher. There you’ll see the included winners before you create the draft. What AdLoft builds from seeds:- The first seed becomes the control ad, pre-filled with its media, headline, primary text, CTA, and landing URL.
- Additional seeds become challenger ads.
- A single seed also gets two empty challenger placeholders so you can test variations.