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Documentation Index

Fetch the complete documentation index at: https://docs.adloft.ai/llms.txt

Use this file to discover all available pages before exploring further.

AdLoft uses naming templates and URL-parameter builders so your campaigns, ad sets, and ads stay consistently named and properly tracked.

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Naming tokens

Each level of the builder has a naming template made of plain text and tokens. Tokens are replaced with real values, and a live preview shows the result. Campaign — default {account} | {objective} | {audience} | {date} | {platform} Tokens: Account, Objective, Audience, Date, Platform. Ad set — default {audience_name} | {locations} | {custom_audiences} Tokens: Audience, Locations, Age, Gender, Interests, Behaviors, Custom Audiences, Lookalikes, Placements, Optimization Goal. Presets: Basic, Geo, Retargeting. Ad — default {campaign_name} | {ad_set_name} | {creative_template_name} Tokens: Headline, Primary text, CTA, Creative type, Landing page, Campaign name, Ad set name, Creative template name, Media file name. Presets: Basic, Advanced.
Editing a generated name manually turns off auto-naming for that item. You can save a naming pattern as a template for reuse.

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URL parameters (UTM & tracking)

In the Ads step, under Tracking → URL parameters, you can append tracking parameters to your ad destination URLs.
  • Paste a raw query string, e.g. utm_source=facebook&utm_campaign={{campaign.name}}.
  • Build parameters with the builder, which offers:
    • UTM fields — Campaign source, medium, name, content, term.
    • Dynamic tokens — {{campaign.id}}, {{campaign.name}}, {{adset.id}}, {{adset.name}}, {{ad.id}}, {{ad.name}}, {{placement}}, {{site_source_name}}.
    • Preset templates — Meta defaults and ID based.
    • Custom key/value pairs.
A live parameter preview shows exactly what will be appended to each URL.