> ## Documentation Index
> Fetch the complete documentation index at: https://docs.adloft.ai/llms.txt
> Use this file to discover all available pages before exploring further.

# Linking ad accounts

> Assign imported Meta ad accounts to brands and manage your ad-account slots.

After you connect Meta, AdLoft imports the ad accounts your Facebook login can access. You then **link** those accounts to brands so their data powers that brand's reporting and so you can publish to them.

## The one-account-one-brand rule

<Warning>
  A single Meta ad account can belong to **only one brand** at a time. If an account is already linked to another brand, it shows as **Unavailable** with the brand it's assigned to.
</Warning>

A brand can link **multiple** ad accounts, as long as you have enough ad-account slots on your plan.

## Link accounts to a brand

From **Workspace → Accounts** (`/dashboard/ad-accounts`), on a brand row:

<Steps>
  <Step title="Open the picker">
    Click **Link ad accounts** (if Meta is already connected) or **Connect** (to authorize first).
  </Step>

  <Step title="Select accounts">
    Tick the imported Meta ad accounts that belong to this brand. Accounts assigned elsewhere are disabled.
  </Step>

  <Step title="Save the mapping">
    Click **Save Meta mapping**. AdLoft links the accounts, cascades the assignment to their campaigns/ad sets/ads, and starts a background sync.
  </Step>
</Steps>

<Note>
  During onboarding you can link exactly **one** ad account to the brand. From the dashboard you can link several.
</Note>

## Ad-account slots

Each linked ad account consumes a **slot**. Included slots by plan:

| Plan  | Included ad accounts | Extra               |
| ----- | -------------------- | ------------------- |
| Hobby | 1                    | +\$49/account/month |
| Pro   | 2                    | +\$49/account/month |
| Ultra | 7                    | +\$49/account/month |

The Accounts page shows an **Ad account slots** counter (`linked / limit`). When you're at the limit, linking another account is blocked until you add a slot. Owners can add slots from **Billing → Team usage** or the **+ Add slot** button. See [Add-ons](/billing/add-ons).

## Unlink an account

From the integrations table, open a row's menu and choose **Unlink from brand**. This removes the account (and its campaigns/ad sets/ads) from the brand. The account stays imported and can be linked to another brand later.

## Common errors

| Message                                          | Cause                                                                                                                                                  |
| ------------------------------------------------ | ------------------------------------------------------------------------------------------------------------------------------------------------------ |
| "Select at least one Meta ad account…"           | No account was selected in the picker.                                                                                                                 |
| "Already linked to {brand}"                      | The account belongs to another brand. Unlink it there first.                                                                                           |
| "You have reached your linked ad account limit." | You're at your slot limit. Add a slot in Billing.                                                                                                      |
| Account not appearing                            | Verify you have admin access in Meta Business Manager, then **Resync** the connection. See [Meta connection issues](/troubleshooting/meta-connection). |

## After linking

Linking automatically kicks off a [data sync](/integrations/data-sync) and, from the dashboard, prompts you to set the brand's [launch defaults](/organizations/workspace-accounts#set-launch-defaults) if they're missing.